Social Selling – Techniques to Influence Buyers and Changemakers….
…. a small book that packs a big punch!
It sets out logically and concisely, with well-researched and powerful arguments as to why building community through social media is now the bedrock of Prospecting. It’s an especially great little Toolkit for anyone who is not a digital native or lacks the belief/knowledge to get started. Equally useful for corporates and entrepreneurs alike, the book also contains practical guidance on using all the main platforms as well as tips on content and the use of hashtags etc. Why get left behind? Once you’ve read the book and understood the concept of “reach” for your business through social media, you won’t look back.
Social Selling – Techniques to Influence Buyers and Changemakers Tim Hughes and Matt Reynolds, Kogan Page 2016