TRANSFORM YOUR FACEBOOK PAGE
“Facebook Inspiration – 30 days of Creativity for your Page” VANESSA HUNT aims to support small businesses in their quest for increased brand awareness and better community engagement. At a time when the Facebook algorithm seems more elusive than ever for business pages, this book is highly relevant and much needed.
Structured around an easy-to-follow 4-week strategy, it’s full of information and content presented in bite-size ideas and prompts which are helpfully supported with challenges and action points. As a result, anyone can get going immediately and feel confident about building a successful page from the ground up. This is made even more achievable by following the suggested route of taking one day at a time, planning a time slot of thirty minutes to answer the questions and complete tasks. There’s also an optional “ideas” section, “intended to trigger” further creative thoughts and to consolidate learning, each week ends with a review
CONNECT AND ENGAGE
Each of the 4 weeks has its own theme: Observation, Listening, Being Authentic and Finding Your Voice. These combine to ensure that each owner can find their own level based on who they are with the message they want to get across in posts and importantly, in a way that will be attractive and engaging for their community. Unlike so many other social media guides, there is no reliance on irrelevant filler or generic, airy-fairy hard-to-implement theory. This means any reader can target and sincerely connect to a Facebook audience that’s right for their business while continuing to be inspired to write high quality content that engages well into the future.
Throughout the book there are also motivational quotations and a selection of colourful butterfly photographs. It can be no accident that Vanessa has chosen a creature that symbolises transformation!
Vanessa Hunt runs a boutique marketing and CRM consultancy providing marketing and technical expertise to small businesses and large corporates.
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